In case you live under a rock and haven’t already heard, today is Amazon’s first (and possibly annual) “Prime Day” where they, like all great retailers, celebrate by selling things. Supposedly it’s going to be bigger and better and more awesome than Black Friday. Of course a bunch of other retailers (like Walmart and Newegg) had to come out of the woodwork to fight Amazon. Mostly everyone just wants an excuse to try and move a lot of merchandise mid-year, in addition to end-of-year holidays. I’m not against this concept, but so far Amazon has disappointed me.

It is the day after Halloween, so that means it is countdown to Black Friday, or so I’ve been informed by advertisers. Amazon (as usual) will be doing Black Friday Deals Week. They will also, as usual, be doing a Countdown to Black Friday Week, starting today. As the month progresses, I’m sure will see the major retailers and e-tailers provide information on their “doorbusters” and big ticket items.

Amazon (as has become usual) will be doing Black Friday Deals Week. As has also become usual, many of the major retailers (and e-tailers) have published information on their “doorbusters” and big ticket items ahead of time.

Amazon (as has become usual) is currently doing Black Friday Deals Week. As has also become usual, many of the major retailers (and e-tailers) have published information on their “doorbusters” and big ticket items ahead of time.